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PhotoChannel Announces New CTO
VANCOUVER, B.C. - November 17, 2004 - PhotoChannel Networks Inc. (TSX-V: PNI and OTCBB: PHCHF) today announces a new addition to the PhotoChannel management team. Aaron Rallo has joined PhotoChannel as Chief Technology Officer and Vice President of Technology to lead the PhotoChannel development team and further PhotoChannel's strategy of deploying for retailers and wireless carriers the most robust and feature rich online photo solution in the market today. Most recently Mr. Rallo worked at Microsoft Corporation (MSFT) within the Windows Printing and Imaging team. Prior to Microsoft, he spent eight years at Fujifilm e-Systems (formerly AGT) as Vice President of Web Development and Network Operations where he was instrumental in developing Fujifilm's online photo service including systems for Wal-Mart US and Ritz Camera. "Aaron's proven technical record and in-depth experience in the imaging market will be a huge asset to PhotoChannel as we grow our customer base and related technology," said Bart Copeland, President & CEO of PhotoChannel. "Adding a person of Aaron's stature to our Company will help us identify new approaches to product and service offerings for our customers while continuing our rapid growth. We look forward to his contribution to the PhotoChannel team." "PhotoChannel has surfaced as the preeminent player in the business of delivering online imaging services to retailers and to mobile phone companies," stated Aaron Rallo. "The relationship PhotoChannel has established speaks volumes to its technology and sales effort and I see a very large opportunity for its continued growth. PhotoChannel will be the market leader in online digital photography, as well as delivering other forms of digital content to its retailers for in-store production. I'm very excited about joining such a successful and talented group at this stage of the Company's growth." The Company has also granted options to purchase 4.1 million common shares to officers of the Company, each exercisable upon vesting at $0.17 per common share. The grant of these options is subject to approval for the previously announced increase in the size of Company's option plan, which will be sought at the next Annual General Meeting of its shareholders.
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Copyright © 2006 PhotoChannel
Networks, Inc. All Rights
Reserved. 
